The Total Economic Impact™ (TEI) of JRNI
Understanding JRNI's impact on the bottom line
Attracting and engaging customers can be difficult – even for the most established enterprises. That's why companies are leveraging JRNI's platform to create personalized experiences across multiple channels.
But how do you measure success or define true ROI?
Through independent interviews, data collection, and financial analysis, Forrester Consulting studied a JRNI customer with over $3 billion in revenue, 200+ locations and over 7,000 employees to understand just how JRNI is impacting business.
Take a look at the hard metrics and the softer, qualitative results.
"The overall benefits that we have realized with JRNI really tie back to the customer experience and our brand reputation. We call what we do 'experiential retailing,' and that includes when you walk in the door, as well as when you're on the website or booking through JRNI. The ease of execution online is just as important as the interaction with store team members. Creating a streamlined process that is not frustrating to the customer reflects really well on us." --Senior manager of brand experience and events
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