Modern Banking Research 2017
A study of consumer attitudes and opinions of retail banking in the UK and US
In the inaugural fielding of our Modern Retail Banking Report, 2000 banking customers (50% US and 50% UK) were surveyed to garner feedback on their attitudes toward online and in-branch banking.
In this in-depth report, you'll get the answers to these questions and much more:
- What makes consumers tick, and what changes can banks make to ensure the customer experience is excellent?
- Will less waiting in line and more access to expert staff increase branch use?
- What is the future of the bank branch?
The report provides a deep dive into the psyche of the retail banking customers, and offers actionable insights for executives across the sector.