Do you need a CXO?
A new C-suite position is gaining traction and it’s having profound effects on customer experience and bottom line revenue.
Who in your organization is responsible for the customer experience? Is it marketing, operations, or customer service? Think about all that could be accomplished if one person with executive buy-in were able to lead and fully commit to improving that experience.
In this eBook you’ll learn:
- Specific examples of how CXOs made lasting impacts
- What happens when customer service goes wrong
- The challenges that come with a shift towards a customer-centric strategy
Read more about the value a CXO brings when they have buy-in from the rest of the executive team and always have the customer in mind.