Consumer Behavior Research
What consumers want in the new omnichannel world & expert tips to dominate it now
In this research, we highlight key insights that will better prepare you, your business, and your people for what is yet to come.
Informed by 1,000 consumers, you'll learn:
- What it takes to meet modern consumer needs and expectations.
- How to best utilize your staff, as 64% of respondents said they typically spend or invest more in products/services after an in-person appointment or face to face meeting.
- Why strong customer journey management helps you convert more digital customers into in-store or in-branch experiences. Nearly 63% of baby boomers said having access to knowledgeable and well-trained associates is a factor when choosing one business over another.